Music Row: Ellen Truley's Music Row Story
My Music Row Story: The MLC's Ellen Truley
Ellen Truley serves as Chief Marketing Officer for The Mechanical Licensing Collective (The MLC), where she works closely with The MLC’s Leadership Team, CEO, Board and Advisory Committee members. In her role, she also leverages her wealth of experience in marketing, brand strategy, digital initiatives, advertising, public relations and industry relations to direct a robust and proactive communications operation that engages both the music community and the public at large.
Prior to joining The MLC, Truley was the founder and CEO of ETC Consulting, a leading music industry marketing firm focused in the entertainment relations niche, consulting with music, tech and entertainment companies in New York, Nashville, Los Angeles and London. Previously, Truley served as the Senior Vice President of Corporate Relations for SESAC Holdings, Inc., overseeing global marketing initiatives for all corporate entities, including the Harry Fox Agency, Rumblefish, SESAC PRO and Mint Digital Services. During her 20 years with SESAC, Truley noticeably elevated the organization’s brand through collaborations with industry partners and advertisers that maximized its visibility.
Her many achievements include being named one of Billboard Magazine’s Women in Music on numerous occasions and honored at the Nashville Business Journal’s Women in Music City Awards for several years. She currently serves on the Global Board of Women in Music, the leading industry nonprofit working to advance the awareness, equality, diversity, heritage, opportunities and cultural aspects of women in the musical arts, and is a member of the Leadership Music class of 2022.
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FAQs
What are the regulations and where can one find the full text of the rates and terms for Phono 4?
The CRB published a Final Rule in the U.S. Federal Register setting the blanket license mechanical royalty rates for permanent digital downloads.
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Where can I find answers about The MLC portal?
After you have established a login to the Portal, you will find helpful information in our Knowledge Base.
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I want to read the regulation myself. Where can I find it?
The regulation outlining this entire process is found in 37 CFR 210.10(c)(5). You can also reference the regulation along with supplementary information as